How to Price Your Home in Any Market
Pricing is a strategy, not a number. Start with recent, similar sales and adjust for features buyers value most in your area.
- Focus on the first 14 days: most exposure, most leverage.
- Price to drive traffic, then negotiate from strength.
- Use objective anchors: sqft, bed/bath, lot, condition.
- If no strong activity in 10 days, make a calibrated adjustment.